Exploring the Group Mind with mass participation experiments

What is more fundamental to being human: the ‘I’ of an individual person, or the ‘we’ of a group, family or society? Scientifically, there are two ways to understand human behaviour- Sociological and psychological.

Will people perform better when they compete against each other as individuals, or when they cooperate together as a group? How does it change our feelings about ourselves and each other to act with or against the group’s interests? At the end of this event, audience members will have a new appreciation of the science behind collective behaviour, and understand the conditions under which we act better as individuals, and the times we are stronger as a group. 



Daniel is a Reader in Experimental Psychology at University College London. Prior to that, he was an undergraduate at Magdalen College, Oxford, a graduate student at Cornell, a postdoctoral researcher at Stanford, and an assistant professor at the University of California, Santa Cruz. His research examines how individuals' thought processes are related to the people around them, and has authored many scientific articles in cognitive, developmental and social psychology. He received Early Career and the Team Teaching Provost's Teaching Awards from UCL. Daniel has appeared in science documentaries, TV shows such as 'Duck Quacks Don't Echo', and been featured on the Naked Scientists podcast. He has carried out live experiments on audiences at the London Science Museum, and has performed a mixture of science and stand-up comedy at Bright Clubs around the country.

8:30 PM @ Phoenix Artist club 

* Entrance over 18


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