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Wow, what a year we’ve had!

As 2018 draws the curtains and turns off the lights, we want to thank you all for making it one of the biggest seasons of Raising The Bar. 

We’ve been to five cities this year! From microbiomes in Adelaide to cassava warriors in Perth, thousands of people showed up at local bars to learn from, laugh, and engage with some incredible academics and thought-leaders.

Sydney talked the end of the world. Auckland broke speed records. Melbourne put academics on the line for a karaoke extravaganza. It couldn’t have happened without our amazing partners and of course, all of you. 

As we wish you a happy festive period and safe holidays, we want to journey with you on a recap of RTB 2018…

2018 saw the first RTBADL, as we hit 10 local bars with 20 different speakers. The night covered everything from mental health and wine through to crime and lasers! Huge crowds were treated to selfies with the speakers and beautiful settings for a drink and some knowledge.   Listen to full-length podcasts from your favorite talks here!

2018 saw the first RTBADL, as we hit 10 local bars with 20 different speakers. The night covered everything from mental health and wine through to crime and lasers! Huge crowds were treated to selfies with the speakers and beautiful settings for a drink and some knowledge.

Listen to full-length podcasts from your favorite talks here!

We returned to Auckland for the second year, and heard 20 speakers across 10 bars. The locals got to have a drink in hand whilst learning about Blockchain, Big Brother and travelling at 400km/h!   Listen to those talks and many more podcasts from our Auckland event here!

We returned to Auckland for the second year, and heard 20 speakers across 10 bars. The locals got to have a drink in hand whilst learning about Blockchain, Big Brother and travelling at 400km/h!

Listen to those talks and many more podcasts from our Auckland event here!

Melbourne saw a return of RTB with 22 talks across 7 bars, and had audiences wowed and worried. Data privacy drove some insightful questions from the crowd, and Loop Bar was bursting at the seams with eager RTB’ers.  In a RTB first, Melbourne bore witness to an academic karaoke session which ended with Bijan Shekibi wowing the audience with brain-controlled prosthetics!

Melbourne saw a return of RTB with 22 talks across 7 bars, and had audiences wowed and worried. Data privacy drove some insightful questions from the crowd, and Loop Bar was bursting at the seams with eager RTB’ers.

In a RTB first, Melbourne bore witness to an academic karaoke session which ended with Bijan Shekibi wowing the audience with brain-controlled prosthetics!

RTB loves Sydney, and that was no different for the 2018 edition! Our 4th visit to the Harbour City saw another 20 speakers encite thoughtful reflections on a range of topics, and had #RTBSYD trending on Twitter!  From the paradox of the prison system to the potential ending of our world, Sydney-siders got what they were hoping for on an amazing evening. They heard why generational categories aren’t proven and how we should go about finding happiness!   Listen to the incredible talks from Sydney here!

RTB loves Sydney, and that was no different for the 2018 edition! Our 4th visit to the Harbour City saw another 20 speakers encite thoughtful reflections on a range of topics, and had #RTBSYD trending on Twitter!

From the paradox of the prison system to the potential ending of our world, Sydney-siders got what they were hoping for on an amazing evening. They heard why generational categories aren’t proven and how we should go about finding happiness!

Listen to the incredible talks from Sydney here!

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As with all the other RTB 2018 events, Perth was a sold out affair, with 10 amazing talks in 10 bars. The people of Perth heard about cassava warriors, humour and homelessness while the renowned astronomy expert Prof Peter Quinn enlightened a crowd of eager learners on the wonders of the universe.

As with all the other RTB 2018 events, Perth was a sold out affair, with 10 amazing talks in 10 bars. The people of Perth heard about cassava warriors, humour and homelessness while the renowned astronomy expert Prof Peter Quinn enlightened a crowd of eager learners on the wonders of the universe.


Special thanks to our partners who made these wonderful events possible!

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In 2014, a few New York University and Columbia students had a similar idea. “We wanted to share the knowledge and access to professors we’ve got in New York,” says Inbar Dankner, who was then a business student at NYU. “And we came up with this idea of doing it at local bars.”

They aimed high: their first event was to stage 50 hour-long lectures in 50 bars, all on one night, with topics ranging from neuroscience to music history to philosophy. Neither professor nor bar embraced the idea at first, she says. They had to convince the professors that people would show up and be attentive, and convince bars to close their doors to regular customers for a few hours one evening, with the vague promise that a cadre of new drink-buying customers would stream in.

Neither professor nor bar needed to worry. All 50 venues sold out within 48 hours of the event’s announcement; 5,000 curious drinkers filled the bars around the city that one night. (Tickets were free, but were reserved online in advance.) Afterwards, the organizers were deluged with emails from other universities and students wishing to stage similar events in their cities.

Dankner and others formed a business to organize these, and called it Raising the Bar. They staged a program the next year in San Francisco (with closer to 20 bars), and the next year moved overseas, with events in London, Hong Kong, and Sydney. Australia has been especially keen to expand the program. “In the last year, it’s really exploded,” says Ben Gilden, head of digital and social strategy at Raising the Bar. The crew is currently working with universities in Melbourne and Adelaide on events there, as well as in Auckland, New Zealand. And they’ve twice repeated the New York 50-bar extravaganza.

Raising the Bar’s model calls for universities to pay to underwrite the events, such that tickets for attendees remain free. “It’s a way for universities to engage with their communities in a way they couldn’t before” Gilden says, and move learning out of the classroom and into spaces where people already gather.

The one-hour events also encourage people to sample ideas and concepts that they might ordinarily not be exposed to. Attending doesn’t require a commitment to an entire semester’s run of classes, but offers a low-risk introduction to unfamiliar topics. And you can have a drink or two in the bargain.

Read More

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Let's face it — you don't normally expect to walk out of a bar feeling smarter. But global initiative Raising the Bar looks to do just that, pulling education out of classrooms and injecting it into unexpected locations. Hailing from New York, Raising the Bar is heading to Aussie shores, in partnership with the University of Sydney, to take over Sydney bars for one night only.

Ten Sydney haunts — including Della HydeSince I Left YouMojo Record Bar and The Taphouse —are getting involved in this free event, with each venue hosting talks at 6.30pm and 8pm. The bars will be open for business, too, so you can grab a beer to sip on while you try to memorise some new facts to share at parties.

Some of Sydney's brightest minds will come together to discuss their research. And the conversation topics are about as varied as you can get — from heatwaves to happiness to the bioethics of human tissue.

Read more…

We're Hiring!   What: Social Media Coordinator    Location: Remote, Australia-Based

We're Hiring!

What: Social Media Coordinator

Location: Remote, Australia-Based

What we’re looking for:

We’re looking for a rockstar social media coordinator who can take the lead on our social channels and email newsletter campaigns. We need someone who will manage our content calendar on social media, draft and run our email newsletters, and post content during events!

Our ideal candidate has a strong interest in digital marketing, and is hungry to dive into the social media and content space. If you live, eat, and breathe all things social, this is for you!

Responsibilities:

  • Managing content calendar and scheduling posts on our social channels

  • Devising creative ways to help grow digital presence

  • Posting content during Raising the Bar events

  • Drafting and sending email newsletter blasts to our community of tens of thousands of people

  • Responding to inquiries and engaging with RTB community on social

Benefits:

  • $25 AUD / hour to start with the potential for more

  • Hours per week range from 2-10 (or more) depending on company needs (there are slow seasons and busy seasons, depending on number of events)

  • Potential to grow into a larger role with the company (we are fast-growing!)

  • Being part of a fun, forward-thinking company that promotes learning from and engaging with thought-leaders in local bars (what could be better?!)

  • Working with large universities and municipalities

Next steps:
To apply, please send your CV to ben@rtbevent.com with a few sentences about who you are, and why you would be a good fit for the role!

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What are the most in-demand events in Auckland at the moment? Katy Perry, Rodriguez, Dire Straits?

Try free university lectures.

Yes, tickets to 20 talks by University of Auckland lecturers on August 28 are a hot item. To be fair to the music superstars it is not a legitimate comparison – the lectures are free and they are being held in pubs and bars.

Following the success of last year’s series of Raising the Bar, the university is embarking on a second round of talks by academics who are swapping “tower for town”.

“Last year succeeded beyond our wildest expectations so it was kind of a no-brainer to do it again.” Director of alumni relations and development, Mark Bentley told Newsroom.

With just under two weeks to go, more than half of this year’s talks are sold out and the others are filling up. Read More. 

 

Raising the Bar: Like a Ted Talk, but with alcohol

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It might not be how you normally hit the pub with mates, but it'll guarantee the chat will be better. 

Auckland University is bringing back Raising the Bar for its second year running: a worldwide initiative to bring knowledge to the city's nightlife.

Twenty talks from different experts take place across 10 bars on one night - August 28.

Such topics include 'Race and Queerness in Bounce music' at Little Easy on Ponsonby Rd, 'Big Brother is Everywhere' at Snickel Lane on Customs Street or 'Apples, Ancestors and Rock Hard Evidence' at Sweat Shop Brew Kitchen on Sale Street.

Read More..

PLEASURE TO MEET YOU, ADELAIDE!

We are excited to announce that we're partnering with the City of Norwood Payneham & St Peters to launch the first Raising the Bar Adelaide event!

On Tuesday, 7 August 2018 we'll be hosting 20 talks at 10 local Adelaide bars on everything from mental health to wine to criminals & and even lasers!

We have an amazing line-up of speakers including world-renowned professors, economists, marketers, surgeons & more, so it is sure to be a night you won't soon forget! 

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Once upon a time, a night out on the town meant drinking and dancing.

But knock-off drinks had a different feel when Raising the Bar took over 10 venues in Melbourne city, hosting 20 talks from academics and experts.

The event was conceived in New York, but spread to Melbourne last year, where a booked-out program ensured a repeat appearance.

The topics range from arts and culture, to science and technology, sociology and philosophy.

And while the subjects may seem dry, another sell-out night suggests there is a strong thirst for learning.

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Jacinta Young and Steve Taitoko were ready to settle in for a long evening of discussion about topics from legal storytelling to cryptocurrency.

Mr Taitoko is clear on the appeal.

"I mean it's like TED talks in bars, I think that's becoming more of a way that people can engage and again it's about telling stories so you want something that's quite informal," he said.

Ms Young agreed.

"It's a relaxed atmosphere, it's different to a seminar where you might go and sit in an auditorium," she said.

Lucy Plisko and Tassie Williams also aimed for a big night out with academics and experts, signing up for three separate sessions.

Considering university students spend thousands on their education, only to sleep through their lectures, the pair pondered the popularity of informal learning after a full day of work.

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"So I think the engagement is higher when people have chosen to come."

Ms Plisko agreed.

"It's a good way of seeing Melbourne, the city as well. We hadn't been to any of these bars before, so it's a good reason to come back for a bite to eat," she said.

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How to pick the Raising the Bar talk that’s right for you

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Have a taste of what is on offer

Raising the Bar Sydney is back for another round. If you need a refresher, Raising the Bar sees the University of Sydney take education out of the lecture theatre and into bars across Sydney. 

This year you can enjoy two talks in one night; with  academics delivering 20 talks across 10 bars in two different sessions – one at 6.30pm and another at 8pm.

That’s a lot of choices! Which is why we have put together a taste test of bars and talks that nicely compliment each other, so you can sample before you decide. 

Read more

RAISING THE BAR SYDNEY2017

Unlearn what you think you know as fact at these fascinating, free bar talks.

For one night only, Raising the Bar brings the classroom to the bar to encourage people to unlearn the old and to explore ideas consolidated by new research. In 10 bars across Sydney, 20 academics from the University of Sydney will delve into topics as diverse as body clocks, gambling, refugees, Taylor Swift and the Mediterranean diet.

The hugely-popular pub talks are held yearly in New York, Hong Kong, London and, for the third year running, Sydney. Raising the Bar was initiated by scholars from Columbia and New York Universities with the underlying aim of introducing newly discovered research to the public, in a non-academic environment.

Topics this year include a discussion on the usefulness of FitBits, a plunge into the link between Internet memes and US politics, and an exploration of the possibilities of using robots to help us deal with social and environmental change.

Check the website to book your free ticket and further info on all talks. But get in soon — these talks will fill up super fast.

RAISING THE BAR AUCKLAND

We think it's safe to say that the first ever #RTBAKL event was absolutely incredible tonight! Thank you to everyone that came out to the talks to learn and socialize, and to our amazing speakers for sharing their wealth of knowledge.

University of Auckland takes lectures to the pub, following international trend

SHANI WILLIAMS

Last updated 15:14, July 24 2017

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Auckland academics are ditching the lecture theatre for the city's bars.

The University of Auckland will send 20 academics to lecture at 10 Auckland bars as a part of a worldwide initiative next month.

The event, called "Raising the Bar", aims to make education a greater part of the city's culture by giving the community the chance to engage with leading academics in a friendly, accessible and laid back atmosphere.

The initiative originated in New York in 2015 and is designed to break down the perception that higher education deepens socioeconomic inequality by pushing away prospective students.

Raising the Bar quickly spread to Melbourne, Sydney, San Francisco, London, Hong Kong and now Auckland.

University of Auckland director of alumni relations and development Mark Bentley said the lecture topics would reflect the younger "Ted Talk generation".

The sessions, being held on August 29, would be fascinating, quick and informative, he said. 

Read more

Raising the Bar: Sharks and the brain

What sharks can teach us about our brains

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The human cerebellum occupies 10% of brain volume, but has nearly 80% of the nerve cells! What does our cerebellum do? Why does it need so many nerve cells? The answer may lie in the brains of sharks.

Our cerebellum evolved from these cerebellum-like structures in these magnificent beasts, yet sharks can use theirs for amazing things. For example, they can detect weak bioelectric fields from prey whilst distinguishing from their own.

Join Professor John Montgomery as he draws the link between the brains of sharks and the human mind. Read More.

 
 

Some of University of Auckland’s finest academics are leaving the “ivory tower” and heading to the pubs in Ponsonby ... and a few other places around town.

Auckland is joining a growing list of international universities that have decided to mix education with popular culture (drinking).

On August 29, 20 leading academics will give talks in 10 Auckland bars. The topics range from the ethics of drone strikes to how pop songs are created.

The idea of turning bars into mini “think tanks” for a night came from a group of New York students.

RAISING THE BAR (RTB) spread from New York to San Francisco, London, Sydney, Melbourne and Hong Kong. University of Auckland picked up on the idea while holding a function for its alumni in New York.

Director of Alumni relations and development, Mark Bentley, says: "We are always looking for ways to engage with our alumni, and the younger ones are harder to reach.

Read More...

Nice to meet you, New Zealand!

Raise Your Glass to Knowledge


Auckland is the latest city to join a worldwide initiative to transform bars into lecture theatres.

The University of Auckland is hosting a Raising the Bar event on August 29, when leading academics will give 20 free talks at 10 inner-city Auckland bars on one night.

With topics ranging from why terrorists want to kill us, getting up in space, to life among the robots, Aucklanders with a thirst for knowledge will be spoilt for choice.

The concept for Raising the Bar originated in New York, with the aim of making education a greater part of a city’s popular culture. It has since expanded to major cities around the world including San Francisco, Hong Kong, Sydney, London, and Melbourne.

For the inaugural Auckland event the University has collaborated with bars in close proximity to one another so attendees may be able to visit up to two venues on the night.

Read more...

Tech Takeover: Changes, Predictions, and Opportunities

One-on-one with Raising the Bar Speaker Scott Galloway
By: Ben Gilden


We are only scratching the surface of what can be done with data. The question remains, however, whether these new jobs will be created as fast as the jobs being destroyed.
— Scott Galloway

We recently sat down with digital entrepreneur and NYU professor Scott Galloway to discuss the current state of the technology world. The California-native shares his views on the most dominating companies in the digital space, his predictions for the future, as well as advice he has for people looking to enter the workforce today.

Scott has spoken at two Raising the Bar events in New York: His first entitled “True Romance: Luxury and Digital” and his second entitled “The Four Horsemen: Amazon, Apple, Facebook, Google”.

Where do you work currently and what do you do?

Scott: I’m the founder and chairman of L2, a digital intelligence firm that benchmarks the digital performance of consumer brands, and identifies digital strengths, weaknesses, and opportunities. I’m also an adjunct professor at NYU Stern School of business where I teach Brand Strategy and Digital Marketing to second-year MBA students

Which specific element of the digital world is particularly fascinating to you at this time, and why?

Scott: Amazon. The company has already dominated retail with a fulfillment service (Prime) that nobody can compete with, and it captures one of every $2 spent on goods online.There are also the lesser known parts: Amazon Media Group, Amazon Web Services. The latter brought it 3.2 billion in revenue in Q3 2016, a 55% increase since last year. With all of the information, Amazon has of 300 million customers, it is well positioned to grab a large portion of the advertising industry.

Since your Raising the Bar talk "The Four Horsemen: Amazon, Apple, Facebook, and Google," have things changed significantly in the digital space? How correct were your predictions in terms of growth and decline of these companies, or is it still too early to tell?

Scott: Things have changed but stayed relatively the same. These are still the top companies in tech and “The Four Horsemen” of our era. Here are how our predictions for each of them turned out: 

Amazon – We were wrong. We said Amazon was going to suffer from its lack of retail footprint. Amazon has only grown since then. Macy’s stock plummeted in January after a meek holiday season, making it just one of the retailers

Google – We were right and wrong. Google+ is still a failure and Google has opted out of wearables. However, Google controls 52% of all growth in digital advertising. Facebook controls 38% and all the other players are fighting for the scraps, i.e. 10% of all digital advertising growth.

Facebook – We were right. Facebook’s acquisitions are on point. It acquired Instagram at the right time and set its sights on Snapchat when it realized it’s where the youth are spending their time. When it couldn’t acquire Snapchat, it offered a version on Instagram called Stories. Stories have all the features of Snapchat but better targeting and analytics, which makes it a more attractive platform for brands.

Apple – We were right. Apple is now a luxury brand. It partnered with Hermès to sell $2,000 watches. It has been a successful effort, and the Apple Watch is not on everyone’s wrist because it is a luxury product.

Which major tech company do you have your eye on in 2017?

Scott: Uber. Uber is more than a ride-sharing service and is gaining traction on Uber Eats and Uber Rush. These local, short-window, same day delivery services are the only chance retailers have against Amazon.

Which startups do you think we should continue to watch? 

Scott: Anything in messaging. Whatsapp has been another successful acquisition in Facebook, and the other major social media players – Instagram, Snapchat – have upped their game in messaging. This phenomenon has already happened in Asia: WeChat growth is outpacing Sina Weibo, and Line has become an $8 billion business by being a platform where users and brands can message each other.

In what ways has digitalization affected marketing strategies?

Scott: Is traditional marketing even relevant anymore? Targeting and relevance have become even more important. Facebook and Google, which I believe have ads that suck less than others, have experienced tremendous growth in digital advertising and it is not a coincidence. Traditional television ads are no longer relevant to the viewer. For example, on cable TV I see ads for bipolar disorder and restless leg syndrome.

Do you have any advice for young people looking to advance in digital or business world today?

Scott: My controversial advice is this: Don’t follow your passion. If you enter a field like filmmaking or nightclub ownership, you will likely be paid significantly less than your peers who are working in boring fields like finance and accounting. My advice is to find something you are good at - and it must be difficult for others to do – and work hard at it to make a great living that allows you to enjoy life to the fullest.

 
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My controversial advice is this: Don’t follow your passion.

Do you think the digital market will become as condensed as the media market in terms of a few big companies owning most of the market share, or do you think that many small companies will continue to pop up and remain individual entities?

Scott: It is already condensed. As I mentioned in my response to a previous question, Google and Facebook collectively account for 90% of the growth happening in digital advertising. It is possible that one or two new players emerge, but it will remain a winner-take-all field.

Do you foresee that there will be a growth in the number of jobs available in the high-tech world, or have we reached the peak? Why?

Scott: Growth will continue as the tech sector is on the verge of explosion. Room for innovation remains in many areas: smarter cars, smarter cities, security, health care, the Internet of Things, and wireless networks. We are only scratching the surface of what can be done with data. The question remains, however, whether these new jobs will be created as fast as the jobs being destroyed. Certain jobs like retail salesperson, real estate broker, factory worker are becoming increasingly irrelevant, and the jobs being added require extensive education. The new jobs being created are either high-salaried roles in Cupertino or factory positions in Zhengzhou, creating a gap in the middle class that tech leaders and policy makers have to work together to resolve.